We love the golden arches at McDonald’s as much as we love Christmas lights in December. Nothing attracts people more than vibrant colors. Overall, the best thumbnail designs have elements that take up space without suffocating the entire image. He also made proper use of positive and negative space. Notice how Ben removed the original background to insert a clean, colorful backdrop.
Check out this image from Ben Johnson's video, "Lighting for Youtube Videos in Small Rooms and Spaces." The first step is simplifying your YouTube thumbnail background. The key is to make attractive, uncluttered thumbnails. How long would you spend analyzing something you don’t understand? If your thumbnail has too many elements, people will keep scrolling in search of something simple. So whether your thumbnail is stretching across a widescreen or shrinking into a small one, it makes sense to use high-resolution images. People watch YouTube on various devices, such as laptops, smartphones, and tablets. That’s why you should use high-quality photos for your thumbnails, like the one below. No one wants to watch a video after seeing a confusing preview image. Have you ever seen a grainy, pixelated thumbnail that made you cringe? You’re not alone in feeling that. Also, use an accepted image format, like JPG, GIF, or PNG. To create the best image, aim for a 16:9 aspect ratio (rectangular shape) and a resolution of 1280x720 pixels (the standard YouTube thumbnail size). YouTube’s thumbnail rules are pretty straightforward. Use the Right YouTube Thumbnail Dimensions How do you create enticing images viewers can’t resist? We have a few suggestions – nine to be exact – to get more clicks from your thumbnails. That’s another benchmark you can use to track your progress. So if 5% of people click your content, you should set a goal to reach 6%, 7%, 8%, and beyond.Īlso, according to YouTube, 50% of channels have a 2-10% CTR. Generally, a good CTR is any percentage that beats your channel average. Read More: 6 Powerful Tips to Get a Good Click-Through Rate on YouTube That’s why they're crucial for boosting CTR and why creators spend hours crafting thumbnail images. Thumbnails are the first thing many viewers see on YouTube. Number of clicks / Number of impressions x 100 = CTR
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